Operation Black Vote
Operation Black Vote, a Black, Asian and Minority Ethnic pressure group, wanted to mobilise the BAME vote in the run up to the EU Referendum in 2016. The task was simple, make as much noise as possible on a shoestring budget and donated media space. We ran two posters that received 950 million media impressions, and generated over £11m in free media. The campaign was featured in the national and international press.
See Saw Press
Campaign Ad Of The Day. BBC Most Read Story. Guardian. It's Nice That. The Drum. CNN. The Independent. Newsweek. Metro. Daily Mail. The Times. The Washington Post. The Standard. Huffington Post. Reddit. Mail On Sunday. Newsnight. Have I Got News For You.