Direct Line Film on 4 Idents

AWARDS

D&AD Graphite Pencil

D&AD Wood Pencil

Creative Circle Bronze

We took people on a cinematic journey where no film campaign had gone before… to the Direct Line call centre. Shot by the brilliant Daniel Kleinman, our 60 idents show the insurance claims behind some of the silver screen's most famous scenes.

The first batch of films...more to come.

A case study explaining how the idents ran during the relevant films. A media first